Organizations succeed
when people do.
Practical HR solutions, trusted partnerships, and people-first support
that help your business grow stronger.
People First
We create HR solutions tailored to your people, your culture, and your business.
Partnership Always
We become an extension of your team, providing trusted guidance whenever you need us.
Practical Expertise
We deliver clear, practical HR solutions that help your organization move forward with confidence.
About Simon Says HR
Business is Personal. So is HR.
For more than 15 years, Simon Says HR has partnered with small and mid-sized organizations to help them navigate the people side of business with confidence.
Each year, we support more than 50 organizations with everything from day-to-day HR guidance and employee relations to compliance, leadership support, recruiting, training, and organizational development.
We know business owners don't start a business because they want to deal with employee issues.
That's where we come in.
We become a trusted extension of your leadership team, helping you navigate challenges, strengthen your workplace, and build an organization where both people and the business can thrive.
Dina Simon, Founder
Simon Says HR
About Our Founder
Business is Personal.
With more than 30 years of experience in Human Resources, leadership, and executive coaching, Dina has partnered with organizations ranging from small family-owned businesses to global companies. While every organization is different, her philosophy has remained the same: practical guidance, trusted relationships, and people-first solutions create stronger organizations.
Dina believes HR isn't about checking boxes. It's about helping leaders make confident decisions, supporting employees with respect and fairness, and building workplaces where people and businesses can thrive together.
Today, Dina leads Simon Says HR alongside a dedicated team of professionals and a trusted network of strategic partners, allowing clients to access the expertise and support they need while experiencing the personalized service Simon Says HR is known for.
Organizations succeed when people do.
Client Testimonials
Jefferson Lines worked with Dina for several years. She and her team met individually with our leaders on a regular basis to help coach and guide them in their individual growth. As COVID hit, Dina jumped in to manage our entire human resource area. Dina and Simon Says HR are true team players.
Steve Woelfel, President & CEO
Jefferson Lines
Simon Says HR was a huge help with our handbooks! They made a complex process simple and developed a system to ensure our handbooks were up-to-date and compliant with employees in many different states.
Robert Arnold, Managing Partner
Celarity
Our employee handbook is up to date and current because the Mineral Platform. We have valued the consulting time on essential HR topics as well.
Reverend Jamie Morrison, Dir. of Operations
Good in the Hood